Boost Site Performance with the Help of Cookiebot Technology

Boost Site Performance with the Help of Cookiebot Technology

Edward Lv13

Boost Site Performance with the Help of Cookiebot Technology

Back to Customer stories

Other | Mobile Capture

McDonald’s relies on ABBYY OCR technology to power mobile app

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Back to Customer stories

McDonald’s relies on ABBYY OCR technology to power mobile app

Other | Mobile Capture

Customer Overview

McDonald’s

Name McDonald’s
Industry Retail
Products and Services Food and Beverage
Web www.mcdonalds.com
CHALLENGE

Find a way to automatically read and capture text taken by mobile devices

SOLUTION

App based on ABBYY Cloud OCR SDK

RESULTS

Consumer-friendly app that reads and processes voucher codes

During the FIFA World Cup McDonald’s Germany launched a special promotion. McDonald’s prepared a large number of cups and food packaging on which they printed a unique code. Consumers were able to take a picture of the code with their mobile using an app developed by creative agency Razorfish and send it to the ABBYY Cloud OCR SDK where the code was read and converted.

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  • Title: Boost Site Performance with the Help of Cookiebot Technology
  • Author: Edward
  • Created at : 2024-08-22 07:27:43
  • Updated at : 2024-08-23 07:27:43
  • Link: https://vp-tips.techidaily.com/boost-site-performance-with-the-help-of-cookiebot-technology/
  • License: This work is licensed under CC BY-NC-SA 4.0.